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Over the past few decades, focus on high-quality selection of spices, each spice has been carefully selected, high-tech crushing to retain the natural original flavor.

Mono Seasoning

Marinades

Chinese Marinade

Series 121 - Cracked Black Pepper

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Series 121 - Cracked Black Pepper

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Mono Seasoning

Marinades

Chinese Marinade

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Product details

The future development of condiments will benefit from the increase in household consumption levels and the promotion of health concerns, although the proportion of condiments in the food industry is not high, but it belongs to the typical small product large market, unless the market fundamentals are subject to large fluctuations, otherwise, the condiment market will continue to continue to grow at a double-digit growth rate. 　　1、High-end segmentation 　　As people's per capita income level increases, they are becoming more and more refined in their dietary requirements, and consumers will place more importance on the taste and quality of condiments rather than the price, while the awareness of using different condiments in the cooking style is also increasing. As a result, there is a growing segmentation of condiments on the market. In terms of soy sauce alone, there are raw soy sauce, old soy sauce, fresh soy sauce, steamed fish and soy sauce, etc. They have their own special uses, such as fresh soy sauce for dipping, cold dishes; old soy sauce for braising; steamed fish and soy sauce for steaming fish. In recent years, the proportion of households with more than 2 bottles of soy sauce has been increasing, and this type of soy sauce is growing at the fastest rate, while the consumer base of poorly flavoured and inexpensive ordinary soy sauce is gradually shrinking. 　　Consumers' purchasing power for condiments is increasing and price acceptance is rising, so products are increasingly moving towards the mid- to high-end. The market for mid- to high-end condiments will further expand, and condiment prices will continue to rise. Haitian Flavor has already seized the international high-end market with medium and high-end condiments, and the export volume has maintained a growth rate of about 30 in the past two years. 　　2、Healthy function 　　Consumers are paying more attention to healthy, safe and nutritious condiments, and the research on the influence of food ingredients on health has been intensified. For example, vinegar has health care functions such as promoting digestion, softening blood vessels and sterilizing, in addition to seasoning function, which is in line with the trend of people's health consumption. At the same time, consumers are more concerned about the claims of natural and healthy concepts in products, preferring to buy products without preservatives, colours or genetically modified ingredients. The price of healthy condiments is generally significantly higher than ordinary condiments, to soy sauce, for example, the price of ordinary domestic special and first-class soy sauce in 6-8 yuan, zero-added soy sauce in 10-25 yuan, organic soy sauce in 30-50 yuan, condiments to health, functional direction, which will also promote the industry price gradually move up. 　　3、Production scale 　　The condiment market is influenced by local customs and taste preferences, resulting in a proliferation of local brands and a lack of strong national brands of condiments. At the same time, because of the low technical threshold for the production of condiment products, competition in the industry has intensified, hindering the benign development of the condiment industry. So focus on product innovation, process improvement, the formation of technical barriers, restructuring and mergers and acquisitions to improve the concentration of the industry, expand the scale of production to open up a larger market, breaking the traditional market dominated by the region. At present, China's spices have formed a relatively stable brand pattern, has been more mature categories, the leading enterprises have a strong market share and brand influence, some new categories are also trying to develop the market. 　　4、Compounding 　　China's condiment consumption channels in the food and beverage procurement, home consumption, food processing, respectively, accounted for about 60, 30, 10. catering industry on the condiment consumption is the largest, consumption frequency is fast, so catering is the main driving force of the rapid development of condiments. With the rise of mass catering, the industry has gradually recovered from the trough of anti-trivial consumption, with catering revenue growing by 7.0 and 6.2 year-on-year in 2015 and the first nine months of 2016 respectively, with growth rates stabilising. 　　The catering industry is becoming increasingly rich in cuisine, chefs are no longer satisfied with a million gold oil type of condiments, the use of more convenient special, compound condiments favoured, prompted the creation of compound soy sauce seasonings, such as steamed fish, cold, braised, mixed noodles and other functional products, these compound soy sauce compared to ordinary soy sauce premium capacity, higher gross margin, which is also a major trend in the future development of the condiment industry.

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Series 122 - Cracked Black Pepper